Meta description: Ted Lasso has returned to production in London for an Apple TV+ fourth season — here is what has been confirmed about the cast, the new direction, and the show’s UK base.
News keywords: Ted Lasso, Apple TV+, Jason Sudeikis, London, Season 4, AFC Richmond
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Apple TV+’s Ted Lasso has officially returned to production for a fourth season after a multi-year break, with Jason Sudeikis confirmed back in the lead role and the production reactivating its London base. The return reverses earlier signals — at the end of Season 3, Sudeikis and the show’s creators had been publicly ambivalent about whether more was coming — and reflects Apple TV+’s investment in extending its highest-profile original comedy. Here is what has been confirmed.
The Renewal
Apple TV+ confirmed Ted Lasso Season 4 in early 2025, with the announcement made through the streamer’s official social channels. Variety and Deadline reported the renewal at the time, with details emerging in stages: Jason Sudeikis returning as Ted, the show continuing under the production banner of Doozer Productions and Warner Bros. Television, and the return of much of the original creative leadership team.
Crucially, the new season is being structured as a new chapter rather than a direct continuation of Season 3’s closing arc — Apple TV+ has positioned it that way in its communications, signaling a fresh narrative direction.
The London Production Base
Wide shot of a quiet West London residential street at dusk — Victorian terraced houses, soft golden street lamps, no people, light rain. Atmospheric documentary mood.
Ted Lasso has been a London production since its first season. The show’s principal photography has used Sky Studios Elstree and other UK soundstages, while AFC Richmond’s home ground — the fictional Nelson Road — is the real Hayes Lane stadium in Bromley, southeast London, home to Bromley FC. The show’s exterior London work has used pubs, streets, and locations across west and southwest London, with the borough of Richmond upon Thames featuring particularly heavily as the show’s namesake fictional home.
The UK’s high-end television tax relief, administered through the British Film Institute, supports productions like Ted Lasso. Combined with the show’s deep crew base in London, the choice to return to the UK production hub rather than relocate was the natural one. For more on London-based production patterns, see our broader Filming News coverage of UK production economics.
The Cast
Jason Sudeikis returns as Ted. The show’s communications team has confirmed the return of Hannah Waddingham as Rebecca Welton, Brett Goldstein as Roy Kent, Phil Dunster as Jamie Tartt, and Juno Temple as Keeley Jones. Sudeikis also continues as co-creator and executive producer, and Goldstein remains a writer on the series. Trade reporting from The Hollywood Reporter has tracked additional cast announcements as they have rolled out.
The new direction is structured around a women’s football storyline — confirmed publicly by Apple TV+ in its renewal announcement — moving the show away from being exclusively focused on AFC Richmond’s men’s team. That creative reset is one of the reasons the production has been positioned as a new chapter rather than a continuation.
What Made the Original Run Work
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Ted Lasso, across its original three seasons, became one of Apple TV+’s defining critical and commercial hits. The show’s combination of comfort-television warmth, sharply written character arcs, and a willingness to engage seriously with masculinity, mental health, and grief gave it an unusually loyal audience. The risk for Season 4 is whether the same energy translates without the specific season-one underdog premise that anchored the original run; the upside is that the cast’s chemistry and the show’s writing team are still in place.
Release Timing
Apple TV+ has not announced a premiere date for Season 4. UK comedy production cycles typically run shorter post-production than visual-effects-heavy drama, so the window from wrap to premiere could be tighter than something like Severance Season 3. The most credible estimate based on Apple’s general comedy cadence places the new season’s release in 2026, although Apple has not committed publicly.
The Bigger Picture
Ted Lasso’s return is a notable bet on continued comedy investment at Apple TV+ during a period when many streamers have pulled back on prestige half-hour development. The show is also a small contribution to the larger conversation around women’s football and its place in mainstream English-language entertainment — Apple TV+ has not been shy about positioning that storyline as central to the season. Whether the show’s audience returns at full strength after a multi-year break will define what the next chapter of Apple TV+’s comedy slate looks like.
For more coverage of Apple TV+ originals and London-based productions, see our look at Severance’s third season production and the rest of our Filming News archive.